Entertainment Mystery Shopping & Guest Experience Audits

Uncover what your guests really experience—and turn every visit into a 5-star memory.

From movie theaters to amusement parks, 360 Relay’s entertainment audits deliver the insights you need to boost revenue, strengthen customer loyalty, and ensure every location consistently lives up to your brand promise.

The 360 Relay team has been incredibly helpful, responsive, and willing to go the extra mile to ensure our secret diner program runs smoothly. The insights and detailed reports they provide have been valuable in helping us maintain and enhance our guest experience. We appreciate their partnership and recommend their services to any business looking for a reliable and dedicated mystery shopping or dining provider

The Boiling Crab

At Aroma Joe’s we are not only passionate about our Coffee, but we believe in positively impacting people through excellent customer service. 360 Relay provides us with additional insight to help us ensure each store is optimizing the customer experience. Working with 360 Relay continues to be a great partnership as they are equally as passionate about their brand and providing amazing customer service.

Aroma Joe’s

For the past few years, we have developed a great partnership with 360 Relay and their dedication to our company is evident in all aspects of their website and communication. We appreciate their attention to detail and creative approach to making sure we have the best systems and processes in place! This company has been pivotal in helping us better our member retention and being able to gather data for our company to succeed!

Planet Fitness Franchisee

Why Choose 360 Relay for Entertainment Audits?

Anonymous Guest Evaluations

Real customer experiences, without bias.

Boost Guest Experience

Identify strengths and fix pain points that impact loyalty.

Increase Staff Accountability

Measure service standards and improve training outcomes.

Concession & F&B Performance

Maximize food, beverage, and retail revenue.

Multi-Location Benchmarking

Discover top-performing venues and apply best practices across your portfolio.

How It Works

1. Plan & Customize – We design your entertainment audit program around your venues and goals.

2. Deploy Secret Shoppers – Anonymous evaluations capture authentic customer journeys.

3. Deliver Actionable Insights – You get detailed reports with clear recommendations.

4. Drive Results – Increase profits, boost staff accountability, and elevate guest satisfaction.

Who We Serve

Our entertainment mystery shopping programs are tailored for:

Movie Theaters – Evaluate ticketing, concessions, and customer service.
Concert Halls & Event Venues – Ensure seamless guest experiences, from entry to encore.
Amusement Parks & Resorts – Measure operations, safety, and guest engagement.
Bowling Alleys & Sports Complexes – Audit staff, facilities, and service quality.

Wherever entertainment happens, we help you keep guests coming back.